Brand identity design for Special Sauce – a Boulder, CO based branding and marketing agency.

Defined by research, strategy, and acute attention to detail, Special Sauce seeks to find and fix the issues keeping brands from reaching their potential. Their ‘Brand Recipe’ process connects all the dots between your product, brand, website, and marketing. Informed by their exploratory spirit, the identity is rooted in the creative process. Torn paper textures, vintage photography, collage treatments, custom script logotype — referencing the idiosyncratic nature and hidden details that are characteristic of building and launching a brand strategy.